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Sunday, August 27, 2017

Companies Are Discovering That Pittsburgh Is

Not long ago we only used cell phones to make calls or send cryptic, short-hand text messages. Now, we rely on our phones for storing our contacts and calendar appointments, watching videos, checking email, managing our connected devices and, of course, keeping up on social media. In fact, phones have become such a crucial part of our lives that many people sleep with them.


So when your phone becomes lost, stolen, or damaged, it can send the most unflappable of us into a panic. Which is why, most industry experts agree, it is worth considering cell phone insurance.

For those who may still be on the fence about cell phone insurance, consider this:
1. Despite monthly premiums and deductibles, insurance can save owners money. The average retail price of a new smartphone is $590; even higher for a basic iPhone 7 ($649). More than 70 percent of phone claims are filed within the first year. This means that customers with phone insurance who file a claim at month 12 on an iPhone 7 can save $318 – $342 on a replacement phone after premiums and deductibles.

2. Most after-market “protection plans” are extended warranty plans which only cover accidental damage and malfunctions. Only a cell phone insurance and warranty bundle — available through most wireless carriers — covers loss, theft and damage. This is important because one in four phone claims last year were from loss or theft, according to the nation’s leading mobile insurance provider Asurion.

3. Most cell phone insurance programs through wireless carriers include cracked screen repair for smartphones with a lower deductible than what you would pay for a replacement device, and often lower than a consumer would pay to take it to a repair shop.

4. Shoppers now pay the full cost of their phones either up front or in monthly installments. Those who have a loss or theft before they’ve paid off the installments will still have to make the remaining payments. What’s more, without insurance you could be left with both the remaining installments and the payments for a new phone. With a 128 GB iPhone 7 Plus, at 6 months a customer could still owe nearly $700 on their old phone while trying to pay for a new one.



5. For the customer that can’t imagine being without their beloved cell phone, most carrier cell phone insurance programs provide a replacement device the next day. Replacement devices through the major wireless carriers are backed by a 1-year warranty providing shoppers with peace of mind should they have any mechanical or electrical issues.

Monday, August 7, 2017

If You Learn To Enjoy Life Without These 11 Things

There are many factors that go into become a success in both your professional and personal life but the one factor that is required is taking action. Most people miss out on reaching their full potential because they never start. They are always preparing, planning and waiting for the best time to start. If I waited until I was ready, I would not have a coaching practice, a website, a blog, a workshop, etc. The stars rarely align and you will never be completely ready so just start now and adjust along the way.

Are you waiting for something before you start? What is your planning to doing ratio? What’s really the worse thing that can happen if you got started right now? If you are someone that’s just been waiting, stop reading this post and get started on what you have been wanting to do. This article will still be here when you get back.
If You Learn To Enjoy Life Without These 11 Things

There are many factors that go into become a success in both your professional and personal life but the one factor that is required is taking action. Most people miss out on reaching their full potential because they never start. They are always preparing, planning and waiting for the best time to start. If I waited until I was ready, I would not have a coaching practice, a website, a blog, a workshop, etc. The stars rarely align and you will never be completely ready so just start now and adjust along the way.



Are you waiting for something before you start? What is your planning to doing ratio? What’s really the worse thing that can happen if you got started right now? If you are someone that’s just been waiting, stop reading this post and get started on what you have been wanting to do. This article will still be here when you get back.

There are many factors that go into become a success in both your professional and personal life but the one factor that is required is taking action. Most people miss out on reaching their full potential because they never start. They are always preparing, planning and waiting for the best time to start. If I waited until I was ready, I would not have a coaching practice, a website, a blog, a workshop, etc. The stars rarely align and you will never be completely ready so just start now and adjust along the way.

Are you waiting for something before you start? What is your planning to doing ratio? What’s really the worse thing that can happen if you got started right now? If you are someone that’s just been waiting, stop reading this post and get started on what you have been wanting to do. This article will still be here when you get back.

Remember That Special Day Gifting Photo Frames

Remember That Special Day By Gifting Photo Frames
Reading numerous biographies on great people and from my own personal observations and encounters, I’ve realized that those who achieve greatness professional and personally follow their passion. The reason why great people are few and far in-between is because most people don’t even know what their passion is. For those that do figure out their passion, most of them don’t follow their passion consistently.


This is one of the main reasons why people don’t reach their goals. Do you know what your passion is? If not, what are you going to do to find out? If you do know what you passion is, are you following it? If you do the same thing as everyone else, it’s hard to be successful. It is important to find the edge and then push past it. That is how you become noticed and get what you want. Whether it is money, meaningful relationships and/or a sense of personal accomplishment, the extraordinary person attracts them all.

Reading numerous biographies on great people and from my own personal observations and encounters, I’ve realized that those who achieve greatness professional and personally follow their passion. The reason why great people are few and far in-between is because most people don’t even know what their passion is. For those that do figure out their passion, most of them don’t follow their passion consistently.

This is one of the main reasons why people don’t reach their goals. Do you know what your passion is? If not, what are you going to do to find out? If you do know what you passion is, are you following it? If you do the same thing as everyone else, it’s hard to be successful. It is important to find the edge and then push past it. That is how you become noticed and get what you want. Whether it is money, meaningful relationships and/or a sense of personal accomplishment, the extraordinary person attracts them all.

Reading numerous biographies on great people and from my own personal observations and encounters, I’ve realized that those who achieve greatness professional and personally follow their passion. The reason why great people are few and far in-between is because most people don’t even know what their passion is. For those that do figure out their passion, most of them don’t follow their passion consistently.

Tuesday, July 25, 2017

11 Reasons Your Facebook Ads Are Connecting

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11 Reasons Your Facebook Ads Aren’t Connecting with Consumers
When orchestrated properly, Facebook ads will stop readers in their tracks, entice them to click through to your landing page and ultimately, drive conversions. Chronext, a digital marketplace for luxury watches, experienced a 40% boost in traffic and 14x return on investment thanks to a carefully executed ad campaign. However, if you’re not careful, Facebook ads can quickly become a money pit as General Motors found out. 
Spending money on Facebook ads will guarantee you a certain level of reach, but if your ads don’t actually connect with your customers or result in financial remuneration, then what’s the point? In the Age of Information, where people are less responsive to advertising than ever before, creating generic ads for untargeted audiences is not effective. 
In order to cut through the noise and connect with people, you need to create ads that are highly personalized. Fortunately, Facebook is the perfect platform to do this. If your ads aren’t connecting with your ideal consumers, it’s likely that you’re making one (or more) of the following mistakes.

Most Important Anchor Text You Need to Know

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Sed rutrum, urna nec blandit rutrum, libero justo egestas massa, id interdum dolor sem eget nulla. Mauris id justo felis. Aenean nisi felis, gravida sed dictum quis, vulputate a turpis. Mauris sagittis, orci et gravida posuere, orci ipsum scelerisque neque, et finibus dolor sem in quam. Ut semper congue orci vitae hendrerit.

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The Most Important Anchor Text You Need to Know
Doing SEO for a high profile client like Marcus Lemonis will really make you question your SEO skills. Even though I had been doing SEO for 15 years, I was still nervous. I couldn’t let the opportunity of working for someone of that magnitude go to waste. As I did the SEO for his sites, I found myself always stressed about how to get the most out of every link I built for his companies. Was I going to get his businesses penalized for using the wrong anchor text? I’m all about white hat SEO but I seemed to be second guessing my every move. 
In the end, I worked extremely hard to validate everything I was doing for him and I helped him get great results. That experience made me dig deeper than I ever had in my SEO career. Those types of challenges make us evolve. It helped me make some major SEO breakthroughs that eventually turned into SEOJet. As I was building out how the link management software for SEOJet was going to work, I had to do a ton of backlink research. I did that research by looking at thousands of backlinks for #1 ranked web pages. More specifically, I would grab the #1 ranked website from a random search term and look at every single link that pointed to that page.
Doing SEO for a high profile client like Marcus Lemonis will really make you question your SEO skills. Even though I had been doing SEO for 15 years, I was still nervous. I couldn’t let the opportunity of working for someone of that magnitude go to waste. As I did the SEO for his sites, I found myself always stressed about how to get the most out of every link I built for his companies. Was I going to get his businesses penalized for using the wrong anchor text? I’m all about white hat SEO but I seemed to be second guessing my every move. In the end, I worked extremely hard to validate everything I was doing for him and I helped him get great results. That experience made me dig deeper than I ever had in my SEO career.
Those types of challenges make us evolve. It helped me make some major SEO breakthroughs that eventually turned into SEOJet. As I was building out how the link management software for SEOJet was going to work, I had to do a ton of backlink research. I did that research by looking at thousands of backlinks for #1 ranked web pages. More specifically, I would grab the #1 ranked website from a random search term and look at every single link that pointed to that page.

9 Digital Marketing Tools You Can’t Live Without

Suspendisse enim justo, tempus a porta at, euismod in tellus. Maecenas congue ante et ante placerat hendrerit. Suspendisse potenti. Etiam tempor, lacus et laoreet viverra, nibh ligula fringilla diam, ut imperdiet eros magna quis lorem. Quisque nec nisl pharetra, convallis ligula maximus, consectetur est. Nullam viverra ante at augue mattis pulvinar. Nulla porta, leo vitae viverra iaculis, arcu ex lobortis dui, non lobortis lectus magna sed elit. Nulla ut pretium ex, at rhoncus neque.

Sed rutrum, urna nec blandit rutrum, libero justo egestas massa, id interdum dolor sem eget nulla. Mauris id justo felis. Aenean nisi felis, gravida sed dictum quis, vulputate a turpis. Mauris sagittis, orci et gravida posuere, orci ipsum scelerisque neque, et finibus dolor sem in quam. Ut semper congue orci vitae hendrerit.

Fusce urna massa, tincidunt vitae odio nec, laoreet faucibus leo. Duis lectus sapien, molestie quis faucibus ut, eleifend in sem. Proin sed sapien feugiat, commodo nisl a, lobortis augue. Suspendisse vitae ullamcorper dui. Pellentesque placerat, dolor vitae viverra sodales, dui mauris euismod enim, non lobortis erat arcu efficitur ex. Nunc dui dui, laoreet at congue et, iaculis in arcu. Duis et nisl elit. Vestibulum ac pellentesque purus, et luctus eros. Quisque sed fermentum elit. Donec velit felis, lacinia vitae lorem et, viverra dignissim erat. Nam et pulvinar turpis. Donec sed velit sit amet turpis tempus faucibus ac in quam. Praesent a ipsum euismod, accumsan massa id, finibus neque. Proin eu leo sit amet metus pharetra lobortis. Aenean risus enim, pretium non auctor vitae, interdum aliquam purus.
9 Digital Marketing Tools You Can’t Live Without
What we see a lot in new clients who explore digital marketing for the first time is that they don’t know where to start when it comes to utilizing their data. With endless ways for customers to interact with your brand in the modern era — everywhere from in-store to tablets to smart watches — it can become a challenge to piece together a complete picture of your audience. Yet that full understanding of your audience is key to make the right marketing moves. That’s where Google Analytics comes in. As a digital marketing agency, three of our most used functions are:

Bounce Rate: Bounce rate is measured as the number of visitors that come to your site and only view one page before they leave again without completing an action. Bounce rates can gauge if your website is visually appealing, has good content and good user experience, and is easy to navigate if visitors are looking for certain info. While all businesses should take advantage of small adjustments to lower bounce rate, if your bounce rate is significantly above 40%, it’s time to audit your site and figure out what is driving visitors away. Sometimes simple common sense will give you the answer, or maybe you need user testing to identify the issue.

Conversion Rate: This is very straightforward. It reflects the number of visitors who perform a specific action on a page that converts into a lead for you. Why is this important? If you have an action you want users to perform (buy something, book something, download an item, or fill out a form), the conversion rate tells you how effective each of your pages is in leading users to complete that action.

One of our clients, for example, works with a complex eight-step booking system on their website. We’ve implemented Google Analytics and can now tell exactly how often potential bookings don’t get completed and in which step of the process users drop off. That’s crucial information and helps us optimize the process to see higher conversion rates and to craft the best customer experience possible.

Hand Hold Touch Screen Media

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